One of the interesting things that I’m doing with Twitter now is to use “Twitter Alerts”. Every time someone talks about me or a key phrase I am tracking, I will get notified, and follow those who are tweeting about my key phrase.
For example lets say I was in the “dog walking” niche. When someone tweets about dog walking I will get notified and follow whoever is tweeting about it. This way I can start a dialogue with those that are in my niche, and talk to them in real time. This is powerful and one of the many reasons why social media marketing is a ‘big deal’. It’s direct response marketing times ten because everything is happening in real time. Imagine direct selling over the internet!
Imagine being able to post a new product, or description is a blog post and get instant feedback. Feedback loops are crucial in programming software, where the faster you know if something works or doesn’t work the faster you are to fixing a potential problem or bug. You can get a consensus of the market pretty swiftly. More importantly you can get a consensus from your target market.
Another thing you can do with social media is pick up trends. See what people are doing in real time. There is great profits in being able to predict the future. If you are on the pulse of society the faster you process the data the better. This new social medium is still open to new thinkers and entrepreneurs. It has still limitless opportunities and possibilities in our new high tech, high touch society.